With the new Endless hook, Essem Design makes an important statement – for more sustainability and functional design. By choosing recycled aluminium as a material, the Swedish company has chosen a raw material that can be reused countless times and 100% withstands the challenge of sustainable product development. The functional, clean design of Endless also emphasizes the durability of the design and makes the wall hook a design element that combines all the features of a true classic.
“I wanted to design a functional hook with a sculptural and playful look,” says designer Anna von Schewen, explaining the design process. “I made sketch models out of rubber band, a material that creates shapes with a certain elasticity, which I transferred to the hook. I wanted the form to be functional, but also interesting enough to function as a solitaire. In my opinion, hallway furniture should be functional and inviting. You should be able to find your things when you leave, and you should be able to put them down easily when you get back home. Endless fulfills that.”
More design by Anna von Schewen:
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