We are happy to welcome you to Swedish
Style 2005 and the wide range of Swedish events taking place in Tokyo
between 2 and 12 November. This year, we invite you to enjoy Happy Style!
We want to highlight the fun and friendly aspects of design and we want
to celebrate the different ways that design, art, food and music make
us happy. And we hope that Swedish Style will bring you happiness.
At the Embassy of Sweden in Roppongi-Itchome,
we present Swedish Conceptual Design. Six young exciting designers and
design groups are represented, as well as a ground breaking art institution.
You will also find the Swedish Style Café, a place for a relaxing
break, and a number of workshops. We want to offer you a fun and informal
environment where you are able to enjoy yourself, get curious and be
At the OZONE Living Design Center in Shinjuku,
you will find the latest in new Swedish functional design in the Swedish
Style Annex. You will also experience the life of a Swedish family at
the HOME SWEDish HOME exhibition.
In Jingu Gaien at the 100%Design show,
the leading Swedish design and furniture companies are exhibiting their
latest works. 13 companies have come together for this show which promises
to be very exciting.