COBRA AND OTHER CLASSIC
TELEPHONES IN NEW DESIGN EXHIBITION
Beloved Telephone a Design Story opens on 22 October
at the Swedish National Museum of Science and Technology. Unique items
from the museum collections will be on display together with new acquisitions,
shown in Sweden for the first time. This exhibition is first in a series
of exhibitions on communications included in the Swedish Year of Design.
Design has always been an important factor in the production of telephones,
and this is even more relevant today. Starting with mobile phones, you
will find out the way materials, technology, production processes and
ergonomics have influenced telephone design throughout the ages.
Thanks to Ericsson, Sweden has been at the forefront when it comes to
telephone design. The Cobra, from 1953, is probably the most
famous example. In 1972, the Museum of Modern Art in New York placed it
among the most important design products of the 20th century. It is also
the symbol of this exhibition.
We chose the Cobra because it is a strong design product. Telephones
used to be developed by engineers, carpenters and architects. Now the
industrial designers have appeared on the scene, says Anita Kempe.
The telephones are displayed thematically. Among them are 19th century
skeleton phones, wall-mounted phones resembling cuckoo-clocks, the telegraph
service phone, bakelite phones from the thirties, loud-speaking phones
from the fifties and modern mobile phones with many special functions.
Curator Anita Kempe, + 46 8 450 56 24, firstname.lastname@example.org
Marketing Assistant Anna Ahlstrand, + 46 8 450 57 02, email@example.com