Svensk Form
is the oldest (1 845) design partnership in the world and the biggest in Scandinavia. It is run by Johan Huldt who put his own stamp on the design during the 70s with his tubular steel "Stuns" furniture. It publishes the "Designtidskriften Form" magazine and organises the "Remarkable Swedish Form" (Utmärkt Svensk Form) prize, to award a Swedish Design quality product, decided each year by a panel. It produces also a guide to galleries, centres and events presenting design items in Stockholm and Göteborg. Moreover, it organises exhibitions in Sweden and abroad. Finally, it determines the criteria behind the term "designer object". Pictures above: new typography for Svensk Form - Stockholm Design Lab, 2000