NEW SEASON OF FURNITURE AT
SCANDINAVIAN FURNITURE FAIR 2002
The arrival of spring in the Nordic countries also
heralds the start of one of Scandinavia's leading furniture events - Scandinavian
Furniture Fair - being held at the Bella Center, Copenhagen, from 1-5
May 2002. As of the middle of March, 302 exhibitors had registered for
the fair. Of the exhibitors, 251 are Danish, while 51 come from abroad,
from 20 different countries: Sweden, Norway, Germany, Italy, Finland,
the UK, Estonia, Lithuania, Turkey, Bangladesh Thailand, Nepal, Vietnam,
Malaysia, Egypt, Ghana, Mozambique, South Africa and the USA. This information
comes from the organisers of the fair, the Association of Danish Furniture
Focus on design and office furniture
Design furniture, contract furniture and office furniture will be some
of the key areas at Scandinavian Furniture Fair 2002. Approx. 120 of the
exhibitors, who are prominent in these areas, will be exhibiting in the
"Office & Design" section in Hall H and at Scandinavian Trade Mart on
the first floor. Amongst the manufacturers of design furniture will be
Fritz Hansen, Louis Poulsen, Fredericia Furniture, Kvist Møbler, Hansen
& Sørensen and Getama, to mention but a few, while the exhibitors of office
furniture include names such as System B8, Kinnarps, SIS, Edsbyverken,
Labofa and EFG Partner. Many architects, retailers, head buyers and others
who are professionally involved with interior design solutions are expected
to visit the Bella Center.
Concept & Lifestyle
In the Center Hall - designated "Concept & Lifestyle" - a number of producers
of life-style oriented furniture, will be presenting their ideas for this
year's trendsetting designs in modern home furnishing. Here, you will
find names such as Innovation, Hammel, Träspecialen, Lind Møbler and Bahnsen
The rest of the exhibition area in the Bella Center, i.e. Halls B2-B6
and C1-C3, will mainly be occupied by exhibitors specialising in a wide
range of furniture for the home: upholstered furniture, dining and living
room furniture, bedroom furniture, storage furniture, the home office,
children and young people's furniture and furnishing accessories. International
players, such as Tvilum-Scanbirk, Skovby, Gangsø, Skalma and Brunstad,
will feature prominently in these sections of the fair.
Talent zone with design ideas
At the exhibition's 'talent zone' in Hall H, 30 up-and-coming furniture
architects and design groups in the industry will be showing their ideas
for new furniture and furnishing products. The talent zone attracts not
only the press but also many in the industry, who find fresh inspiration
here for design ideas that may eventually develop into fully-fledged products.
There have been several examples in the past of young furniture designers
who got their breakthrough thanks to having a stand at Scandinavian Furniture
Extensive programme of events
Scandinavian Furniture Fair is the Danish furniture industry's leading
forum for the exchange of professional inspiration. There will be an extensive
range of lectures at the Focus stage in Hall H on a wide range of interesting
subjects and with competent speakers, who will be introducing exhibition
visitors to the latest achievements and current issues in furniture design,
branding and marketing, office and home furniture, and many other themes,
as can be seen from the programme under "Activities & Events".
Scandinavian Furniture Fair is also a centre for events that honour and
pay tribute to outstanding Danish furniture designers. Much interest is
focused on the presentation of the "Furniture Prize", which, at DKK 100,000,
is one of Denmark's biggest design prizes. Who the lucky winner will be
in 2002 will be revealed during the opening of the fair on 1 May.
There will no doubt be just as much interest in the selection of the winner
of the design event 'A chair for the Crown Prince'. Five Danish furniture
designers - all of them in the same age group as Crown Prince Frederik
- have each entered a design in the event for creating a chair which,
in idiom and style, epitomises the Crown Prince and his generation. A
jury of people in the same age group will select the winner on 1 May at
10.00 in the presence of the Crown Prince himself.
In addition, the Copenhagen Cabinetmakers' Guild will present the 'Cabinetmakers'
Prize' and, finally, the interior design magazine 'Bo Bedre' will award
its furniture prizes on the third day of the fair.
Exciting events on the public open day
On the last day of the fair, Sunday 5 May, Scandinavian Furniture Fair
will open its doors to furniture-interested consumers, who will be able
to acquaint themselves with the latest trends in home furnishings, which
may be on their way into the shops. Apart from enjoying the new furniture,
visitors can participate in a number of events. The experienced auctioneer
Hans-Jørgen Eriksen will be holding a furniture auction, in which the
public can bid for a selection of the furniture exhibited. The public
can also vote for their favourite piece of furniture at the fair - and
win attractive prizes. Further, interior architect Lone Barslund of the
magazine 'Bo Bedre' will be giving concrete furnishing advice. Finally,
the dance group Cirk will be performing the chair ballet 'Non +'.
For further information:
Contact Director Keld Korsager,
The Association of Danish Furniture Industries.
Telephone: +45 70 26 81 11, e-mail: firstname.lastname@example.org